Real Estate CRM

Buyers and sellers don't belong in the same pipeline.

A buyer touring on Saturday and a seller deciding whether to list are running on different clocks. ChosenCRM keeps both sides on their own track, with open-house follow-up, listing and showing activity, and a transaction checklist that doesn't let a closing date sneak up on you.

Buyer & seller pipelinesOpen-house follow-upListing & showing trackingGCI dashboardIDX (add-on)
app.chosencrm.com/real-estate
ChosenCRM real estate dashboard with buyer and seller activity

Two pipelines, on purpose

Same database, different playbooks.

Cramming buyers and sellers into one board is why follow-up slips. Each side gets the stages, activity, and cadence that fit how that deal actually moves.

Buyer side
  • Open-house and portal leads land in a buyer pipeline, not a generic inbox
  • Showing feedback and saved-search activity stay on the contact
  • Auto follow-up keeps tire-kickers warm until they're ready to write
  • Under-contract buyers move to a transaction checklist, not a sticky note
Seller side
  • Listing appointments and FSBO leads track in their own seller pipeline
  • Listing status, price changes, and showings live on the property record
  • Sphere and past-client touches stay on a cadence between deals
  • Closed sellers roll into a referral and review-request sequence

Listings, showings & pipeline

The open house ends. The follow-up is where the commission lives.

Sign-in sheets are where leads go to die. Open-house and listing leads land directly in the right pipeline with the property and showing context attached, so the Sunday-night follow-up is specific instead of a generic blast. IDX is available as an add-on when you want property search on your own site.

  • Open-house and sign-call leads route into buyer or seller pipelines automatically
  • Listing status, price changes, and showing feedback live on the property
  • Timed follow-up keeps every lead warm without a manual reminder
  • IDX add-on connects MLS property search and capture to your site
app.chosencrm.com/pipeline
ChosenCRM real estate pipeline with buyer and seller stages

Lead to closing table

The deal doesn't end at “under contract.”

Inspection, appraisal, financing, and close each have a date and a task. ChosenCRM tracks the whole transaction so nothing falls through in the thirty days that actually pay you.

1

Lead

Open house, sign call, portal, or sphere. Source captured on contact one.

2

Nurture

Saved searches and showing feedback drive timed, relevant follow-up.

3

Active

Buyer touring or seller listed. The pipeline shows real momentum, not hope.

4

Under Contract

A transaction checklist with dates: inspection, appraisal, financing, close.

5

Closed

GCI logged, review requested, client added to the long-game sphere cadence.

What teams run on it

One system instead of five tabs.

Agents lose hours moving leads between a dialer, a spreadsheet, a transaction tool, and three follow-up apps. Put it in one place and the day gets shorter.

Open-house follow-up

Every sign-in becomes a tracked lead with a follow-up cadence, not a lost sheet of paper.

Sphere on a cadence

Past clients and your database stay warm between deals so referrals don't go quiet.

Showings & transactions

Showing feedback and the under-contract checklist live on the record, dates included.

GCI & leaderboards

Commission tracking and team leaderboards keep agents accountable to their own goals.

Built for agents and teams who live on follow-up

2

Native pipelines: buyer side and seller side, kept separate

1

Place for leads, listings, showings, and transactions

IDX

Property search and capture available as an add-on

60-day

Money-back guarantee, no contracts

Stop losing the lead between the open house and the close.

Buyer and seller pipelines, open-house follow-up, listing and showing tracking, and GCI in one place. See it on your own leads.